Privacy Policy of Uploading Users' Installed Application Information via Mintegral SDK
PROMINENT DISCLOSURE FOR INSTALLED APPLICATION
INFORMATION WITH MINTEGRAL SDK
1.Advertising
Mintegral SDK may collect and upload installed application information for the
purpose of delivering and tracking these advertisements. Mintegral SDK may
access App list and collect and upload the application package names of the
applications installed on your device. Mintegral SDK use the above information
to better count, track and provide advertisements based on suitability,
language, geography.
2. How And Why Mintegral SDK Collect and upload Installed Application
Information
Depending on the nature of a User’s interaction, Mintegral SDK may collect and
upload installed application information. The reasons and purposes for Mintegral
SDK to collect and upload installed application information are for displaying
ads on Users’ device, including building profile about Users in order to serve
interest-based ads based on installed application information Mintegral SDK
collect and upload; monitoring traffic and measuring the performance and
effectiveness of ads including preventing any fraud; understanding and
analyzing Users’ usage trends and preferences; improving Mintegral SDK service.
Mintegral SDK may collect and upload installed application version and
characteristic of the app used by you when you interact with Mintegral SDK
Service. When Mintegral SDK collect and upload installed application
information, the purpose is to provide better advertisement service.
3. How Mintegral SDK Use Installed Application Information
Mintegral SDK use installed application information to display ads on your
applications. Ads may be shown to you based on the content you’re viewing, the
app you’re using. Mintegral SDK may build profile about you and your interest
and to show you personalized ads or behavioral ads which are relevant to you
and customized to your inferred interests, preferences and other features based
on profile about installed application information.
4. Disclosure of Installed Application Information
We disclose the installed application information to our users (i) to measure
the performance and effectiveness of ads that you see or interact with,
including measuring the traffic quality in order to perform Mintegral SDK
contractual obligations to Mintegral business partners; (ii) to understand and
analyze your usage trends and preferences, improve Mintegral SDK Service, and
to develop new products; (iii) for purpose of monitoring and preventing
fraudulent activity. Mintegral SDK may use installed application information to
measure Users’ ad/site interaction and evaluate the performance and
effectiveness of ads that User see or interact with, identify Users’ interest
areas, better understand the app traffic usage or User behavior in order to
improve Mintegral SDK services. The usage of the installed application
information that we disclose will be governed by privacy policies.
5. Security of Installed Application Information
The security of installed application information is our utmost priority, and Mintegral
SDK take strict measures in order to protect installed application information
via Mintegral SDK from unauthorized access, use, disclosure or destruction of
installed application information via Mintegral SDK. Mintegral SDK have
implemented physical, technical and administrative security measures for the
Services that comply with applicable laws and industry standards.
Privacy Policy of Uploading Users' Installed Application Information via Mintegral
SDK
We create and publish free mobile games and applications that aim to
entertain, inform and connect people by leveraging global creative power. Our
app is uploading users' installed application information via Mintegral SDK.
The purpose of this policy is to provide you with all the important information
and explanations about how and why some of your installed application
information via Mintegral SDK may be collect and uploaded and processed by Mod-Box
when you use one of our applications or browse on our app (Our app is uploading
users' installed application information via Mintegral SDK.). This privacy
policy governs and details the main principles that Mod-Box applies to the
installed application information via Mintegral SDK we collect and upload and
process to:
(i) develop and publish mobile apps (“Mod-Box Apps and Games”),
(ii) serve advertising that are tailored to the interests of users (“Mod-Box Ads”) and
This policy also aims to remind you about your rights and to provide you with
all the elements you need to exercise them.
Should you have any questions related to this policy or our practices around
privacy and installed application information via Mintegral SDK protection in
general, please don’t hesitate to contact Mod-Box Installed application
information via Mintegral SDK Protection Officer as indicated in the contact
section of this policy.
Mod-Box apps and games
Why does Mod-Box collect and upload installed application information via Mintegral
SDK from its apps and games?
When you install and use Mod-Box mobile applications, we can collect and upload
and process some of your installed application information via Mintegral SDK
for different legitimate purposes with users' installed application information
via Mintegral SDK..
You will find below explanations regarding the reasons why Mod-Box may collect
and upload installed application information via Mintegral SDK and the legal
bases Mod-Box relies on in each case.
Mod-Box collect and uploads users' installed application information via Mintegral
SDK.:
· To provide you with the services
you asked for
(e.g., knowing that you completed the first level to allow access to the second
one)
o Legal basis – such installed application information via Mintegral
SDK processing is strictly necessary for the service(s) asked
· To run analytics and understand
how users interact with our product and services in order to continuously
improve it
(e.g. identifying that a feature is annoying for users or that a level is too
difficult for most gamers)
o Legal basis - Express consent. Mod-Box only processes or shares
personal installed application information via Mintegral SDK collect and
uploaded through Mod-Box apps for analytics purposes once you express your
consent through the pop-up notice included in our apps.
· To serve advertising tailored to
the preference and interests of our users
and allow Mod-Box to continue to provide free services and products
o Legal basis – Express consent. Mod-Box only processes or shares
personal installed application information via Mintegral SDK collect and
uploaded through Mod-Box apps for personalized advertising purposes once you express
your consent through the pop-up notice included in one of our apps.
For all installed application information via Mintegral SDK processing
activities that rely on users’ consent, you can withdraw your consent at any
time from the “settings” page in our various applications.
Please only note that in the case where you withdraw your consent or where you
refuse to consent in the first place, you will still be served with advertising
but that may be less relevant to you as it will not be tailored to your interests.
What users' installed application information does Mod-Box
collect and upload from its apps and games via Mintegral SDK?
For all the purposes listed above the installed application information via Mintegral
SDK that Mod-Box collect and upload is limited to:
· The apps you are using
· Your Mobile Advertising ID (Apple IDFA or
Google AAID - which are technical identifiers developed by mobile operating
systems for advertising purposes which remain under your control and can be
reset or erased at any time in through your device settings)
· Technical information about the device
you use and your connection (user agent, type of connection, timestamp)
· Installed application information via Mintegral
SDK pertaining to your activities on our applications and notably the way in
which you interact with our applications (for instance, how and when you use
our applications) and with the advertising served in our applications (for
instance, number of ads served, potential clicks)
With who may your installed application information via Mintegral SDK be
shared & why?
Mod-Box does not share your personal installed application information via Mintegral
SDK with third parties without your prior consent.
When you consent to the collect and upload installed application information
via Mintegral SDK for advertising and analytics purpose, we may share the
installed application information via Mintegral SDK listed above with the
following categories of recipients:
· Ad Partners: that allow
us to monetize the ad inventory of our apps and provide users with free
products and services.
Those partners usually collect and upload installed application information via
Mintegral SDK via their own tools (Software Development Kits or “SDK”). You
will find a list of our partners implementing advertising SDKs through our
applications and the privacy policies of their services that describe their
practices and allow you to exercise your rights directly toward them hereafter:
o Adcolony -https://www.adcolony.com/privacy-policy/
o Applovin -https://www.applovin.com/privacy/
o Criteo -https://www.criteo.com/privacy/
o Fyber -https://www.fyber.com/privacy-policy/
o Inmobi -https://www.inmobi.com/privacy-policy/
o Ironsource -https://developers.ironsrc.com/ironsource-mobile/air/ironsource-mobile-privacy-policy/
o Mintegral -https://www.Mintegral.com/en/privacy/
o Mopub -https://www.mopub.com/legal/privacy/
o Oath -https://policies.oath.com/in/en/oath/privacy/
o Ogury -https://ogury.com/privacy-policy/
o Tapjoy -https://www.tapjoy.com/legal/tapjoy-users/#privacy-policy
o Vungle -https://vungle.com/privacy/
· Analytic companies: that
provide us with tools and technologies that allow us to better understand how
users interact with our services and will help us improve it. Those partners
also usually collect and upload installed application information via Mintegral
SDK via their own SDKs. You will find a list of our partners implementing
analytical SDKs through our applications hereafter:
o Adjust -https://www.adjust.com/terms/privacy-policy/
o GameAnalytics -https://policies.google.com/privacy
o Mixpanel -https://mixpanel.com/legal/privacy-policy/
o Tenjin -https://www.tenjin.io/privacy/
· Authorities: only to the
extent we are obliged to by applicable laws and regulations.
Mod-Box ads
Why does Mod-Box collect and upload installed application information via Mintegral
SDK for advertising purposes?
Mod-Box Ads services allow Mod-Box and its publisher partners (most of the time
Mod-Box Ads partners are third party mobile application providers) to monetize
advertising inventory by allowing advertisers to serve personalized advertising
to users.
In order to deliver such services for its clients and partners, Mod-Box can
receive and process installed application information via Mintegral SDK for
different legitimate purposes.
You will find below explanations regarding the reasons why Mod-Box may collect
and upload installed application information via Mintegral SDK and the legal
bases it relies on in each case.
· To help our publisher partners
monetize their ad inventory
o Just like Mod-Box rely on advertising to provide free apps and
games, our partners can use Mod-Box Ads services to monetize their ad
inventory.
· To help advertiser partners
promote their products and services
o Mod-Box ads services help advertisers promoting their products
and services to an audience that has demonstrated interests in similar products
and services and allow them to optimize their marketing spends.
· To improve Mod-Box Ads services
o Mod-Box is committed to constantly improve the services delivered
to its publishers and advertisers. In order to do so, Mod-Box Ads processes the
installed application information via Mintegral SDK listed below in a way that
notably allows us to better understand how users interact with the ads of our
advertiser partners and optimize their user experience.
For all these purposes we contractually oblige our partners to collect and
upload the express consent of their users before any installed application
information via Mintegral SDK is sent to Mod-Box Ads.
What installed application information via Mintegral SDK does Mod-Box
collect and upload for advertising purposes?
For all the purposes listed above the installed application information via Mintegral
SDK that Mod-Box collect and upload is limited to:
· The apps you are using
· Your IP address
· Your Mobile Advertising ID (Apple IDFA or
Google AAID - which are technical identifiers developed by mobile operating
systems for advertising purposes which remain under your control and can be
reset or erased at any time in your device settings)
· Technical information about the device
you use and your connection (user agent, type of connection, timestamp)
· Installed application information via Mintegral
SDK pertaining to your interactions with the advertisements served (e.g.,
number of ads served, potential clicks)
With who is your installed application information via Mintegral SDK shared
& why?
Installed application information via Mintegral SDK collect and uploaded for
the purposes of our Mod-Box Ads services are only shared with the following
categories of recipients and only to the extent such installed application
information via Mintegral SDK is necessary for the purpose they are
following:
· Advertisers that are using Mod-Box Ads
services to serve personalized or non-personalized advertising.
· Publishers that are using Mod-Box Ads
services to monetize their advertising inventory.
1. Introduction
This Policy applies to installed application information via Mintegral SDK
collect, upload and use by Mintegral while Users: (i) view ads served by the Mintegral
Services;(ii) interact with the Mintegral Services; or (iii) interact with
platforms, applications, websites or other services provided by Mintegral’s
business partners (e.g. app publisher, advertiser).
Our technology enables our partners to show Users more relevant advertising
that is based on Users’ interests and behaviors. In order to provide Mintegral
Services, we may collect and upload and use certain installed application
information via Mintegral SDK about User activity and preferences. We
understand how important it is to keep such User’s personal installed
application information via Mintegral SDK confidential and discrete, especially
in today’s online world. To this end, we have designed this Policy in a format
that is easy to navigate and read so that our privacy practices can be clearly
understood.
The Mintegral Services may link to third party websites, Apps or other third
party content. Please note that we cannot control the treatment of a User’s
installed application information via Mintegral SDK by such third parties, and
that the privacy practices of third parties likely differ from those described
in this Policy.
2. How And Why We Collect and upload Users’ Installed application information
via Mintegral SDK
Depending on the nature of a User’s interaction with the Mintegral Services, or
any service provided by Mintegral’s business partners, we may collect and
upload installed application information via Mintegral SDK directly from such
User or from our business partners (e.g. mobile application developers, Ad
Exchange platforms, and advertisers). For example, when we partner with an Ad
Exchange platform and the Ad Exchange platform initiates an ad request to our
DSP, it may share User’s installed application information via Mintegral SDK
with us.
As a mobile ad platform, the reasons and purposes for us to collect and upload
Users’ personal installed application information via Mintegral SDK are for
displaying ads on Users’ device, including building profile about Users in
order to serve interest-based ads based on installed application information
via Mintegral SDK we collect and upload; monitoring traffic and measuring the
performance and effectiveness of ads including preventing any fraud;
understanding and analyzing Users’ usage trends and preferences; improving our
service and develop our new products; ensuring the safty and security of
process and system.
When we collect and upload installed application information via Mintegral SDK
about our partners’ business representatives such as name and email address,
our purpose is to contact them for business communication including necessary
communication for purpose of performing the agreements with our partners.
3. Installed application information via Mintegral SDK We May Collect and
upload From Users
When you view ads served by Mintegral Service or interact with services
provided by Mintegral’s business partners, we and/or our business partners may
collect and upload your installed application information via Mintegral SDK.
We or our business partners may collect and upload your personal installed
application information via Mintegral SDK including the following: device make,
device model, operating system and the OS version of the device, device type
(e.g. smartphone, tablet, etc.), screen size, orientation and battery, carrier
installed application information via Mintegral SDK, version and characteristic
of the app used by you when you interact with Mintegral’s Service, country,
time zone and locale settings (country and preferred language), network
connection type, IP address, SDK version, timestamp, network status such as
WiFi, mobile advertising identifier, device event installed application
information via Mintegral SDK such as crashes, system activity, hardware
settings, the date and time of your request and referral URL, user-agent,
package name of the app of Mintegral’s business partners, IDFV, system file
size, system update time, system boot time, device user name, RAM (random
access memory), remaining available RAM, CPU version. We or our business
partners may also collect and upload international mobile equipment identity
(IMEI) and Android ID solely for mainland China.
In particular, where Mintegral acts as Demand Side Platform (“DSP”) serving ads
to Ad Exchange, our business partners acting as our Ad Exchange may collect and
upload and share your personal installed application information via Mintegral
SDK with us including the following: screen size & orientation, device
make, model, operating system, operating system version, device type, version
and characteristic of the app used by you when you interact with the Mintegral
Services, carrier installed application information via Mintegral SDK, network
connection type, IP address, user-agent; country, time zone and locale settings
(country and preferred language) and mobile advertising identifier.
We provide Mintegral Service for our business partners such as mobile application
developers and advertisers. We may collect and upload name, job title, email
address, account name and password, IP address and address of individuals using
Mintegral Services on behalf of our business partners, such as employees of our
mobile application developers or advertisers.
4. How We Use Users’ Personal Installed application information via Mintegral
SDK
Your device might be distinguished from other devices based on installed
application information via Mintegral SDK it automatically send, such as IP
address or browser. Your device may be identified based on a scan of your
device’s unique combination of characteristics. Identifier for Advertiser or
other installed application information via Mintegral SDK may be stored or
accessed on your device for purposes presented to you under this Policy. Your
device can receive and send installed application information via Mintegral SDK
that allows you to see and interact with ads and content. We use your personal
installed application information via Mintegral SDK to display ads on your
device. Ads may be shown to you based on the content you’re viewing, the app
you’re using, your approximate location, or your device type. We may build
profile about you and your interest and to show you personalized ads or
behavioral ads which are relevant to you and customized to your inferred
interests, preferences, locations and other features based on profile about
you. Where required, our business partners (e.g. publishers) will obtain User
consent for and on our behalf for our processing of User personal installed
application information via Mintegral SDK for profiling and displaying ads,
including personalized ads or behavioral ads, on a User’s device. A User can
withdraw their consent at any time.
Where necessary in our legitimate interests we use your personal installed
application information via Mintegral SDK: (i) to measure the performance and
effectiveness of ads that you see or interact with, including measuring the
traffic quality in order to perform our contractual obligations to our business
partners; (ii) to understand and analyze your usage trends and preferences,
improve our Mintegral Service, and to develop new products; (iii) for purpose
of monitoring and preventing fraudulent activity, and ensuring systems and
processes work properly and securely.
We may also collect and upload and use personal installed application
information via Mintegral SDK of Users who are representing our business
partners to use Mintegral Service (e.g. employees of our publishers or
advertisers) for purpose of business contact and direct marking (e.g. sending
marketing emails). Where required, our business partner will obtain such Users’
consent for and on our behalf for our processing of their personal installed
application information via Mintegral SDK.
We may also use personal installed application information via Mintegral SDK
about Users to comply with applicable laws, regulations or codes of practice,
and to protect our legitimate interest and protect the rights or property of us
or any other third parties.
5. Disclosure of Users’ Personal Installed application information via Mintegral
SDK
We may disclose the User’s personal installed application information via Mintegral
SDK to our business partners, including our advertisers, to report the
measurement of the performance and effectiveness of ads that User see or
interact with, including measuring the traffic quality in order to perform our
contractual obligations to our business partners (e.g. advertisers), and to
prevent fraudulent activity.. These business partners may use the Users’
personal installed application information via Mintegral SDK to measure Users’
ad/site interaction and evaluate the performance and effectiveness of ads that
User see or interact with, identify Users’ interest areas, better understand
the site and app traffic usage or User behavior in order to improve their
services. Our business partners’ use of the installed application information
via Mintegral SDK that we disclose to them will be governed by their privacy
policies.
We may also use third party technical service providers (e.g. cloud service
provider) to process the Users’ personal installed application information via Mintegral
SDK for purpose of ensuring systems and processes work properly and securely,
and for purpose of installed application information via Mintegral SDK storage.
We may also share aggregate or anonymous installed application information via Mintegral
SDK with other third parties in accordance with the terms of this Policy.
Our affiliates may also have access to Users’ personal installed application
information via Mintegral SDK for the purposes set out in this Privacy Policy.
We may share Users’ personal installed application information via Mintegral
SDK as required or permitted by law to comply with a subpoena or similar legal
process or government request, or when we believe in good faith that disclosure
is legally required or otherwise necessary to protect our rights and property,
or the rights, property or safety of others, including to advisers, law
enforcement agencies, judicial and regulatory authorities. We may also transfer
Users’ personal installed application information via Mintegral SDK to a third
party that acquires all or part of our assets or shares, or that succeeds us in
carrying on all or a part of our business, whether by merger, acquisition,
reorganisation or otherwise.
6. International Transfers
When you are located in the EEA, personal installed application information via
Mintegral SDK collect and uploaded from you, including through our Mintegral
Service, will be transferred to recipients in countries located outside the
EEA, including in China, US and countries which may not be decided by the
European Commission that it provides an adequate level of protection to
personal installed application information via Mintegral SDK. Where required by
law, the publisher and/or advertiser will obtain your consent to the transfer
of your personal installed application information via Mintegral SDK to
Minegral, Mintegral’s affiliates, and/or any recipients as described in this
Privacy Policy, which are located outside the EEA. You may withdraw your
consent at any time.
7. Your Installed application information via Mintegral SDK Rights
If you are in the EEA, you have a right to (subject to a limited number of exceptions
as permitted by GDPR): (i) request access to and rectification or erasure of
your personal installed application information via Mintegral SDK; (ii) obtain
restriction of processing or to object to processing of your personal installed
application information via Mintegral SDK; and (iii) ask for a copy of your
personal installed application information via Mintegral SDK to be provided to
them, or a third party, in a digital format. You also have the right to lodge a
complaint about the processing of your personal installed application
information via Mintegral SDK with your local installed application information
via Mintegral SDK protection authority in the EEA.
If you are residents of the State of California in the United States, effective
from January 1, 2020, you have a right to:
(i) exercise certain consumer rights such as request to know, disclose, access
or delete your installed application information via Mintegral SDK, collect and
uploaded in the last 12 months, by writing to us; and (ii) opt out of selling
of your installed application information via Mintegral SDK by contacting us.
Guidance of Opt out
You can opt-out from receiving interest-based advertising or behavioural
advertising from Mintegral on supported devices following the guideline below.
• When you have opted out using this setting on a device, Mintegral will not
use in-app installed application information via Mintegral SDK collect and
uploaded from that device to infer your interests or serve ads to that device
that are targeted based on your inferred interests.
• Your mobile web browser may also provide a “Do Not Track” browser setting.
When you have enabled this setting in your browser, Mintegral will not use
mobile web browsing installed application information via Mintegral SDK from
that browser to infer your interests or serve ads to that device that are
targeting based on your inferred interests.
8. Security of Users’ Personal Installed application information via Mintegral
SDK
The security of User’s installed application information via Mintegral SDK is
our utmost priority, and we take strict measures in order to protect our
installed application information via Mintegral SDK from unauthorized access,
use, disclosure or destruction of installed application information via Mintegral
SDK. We have implemented physical, technical and administrative security
measures for the Services that comply with applicable laws and industry
standards. For example, we use firewalls, encryption technology and other
automated software designed to protect against fraud and identity theft; our
installed application information via Mintegral SDK is only stored in centers
that provide high-level security for User’s installed application information
via Mintegral SDK. Physical access is strictly controlled both at the perimeter
and at building ingress points by our staff utilizing video surveillance and
other electronic means.
We also protect User’s privacy by seeking to minimize the amount of sensitive
installed application information via Mintegral SDK that we store on our
servers in the first place. We also seek appropriate contractual protection
from our partners regarding their treatment of user installed application
information via Mintegral SDK.
Mintegral may retain the installed application information via Mintegral SDK
relating to you collect and uploaded from our business partners as necessary
for the provision of the services, internal analytical purposes, or to comply
with its legal obligations, resolve disputes and enforce agreements (e.g.
settlement). We will only keep your personal installed application information
via Mintegral SDK for as long as necessary and in any event in relation to
personal installed application information via Mintegral SDK collect and
uploaded by us according to this Policy we will only keep this personal
installed application information via Mintegral SDK for no less than two (2)
years. The criteria used to determine the retention periods include: (i) how
long the personal installed application information via Mintegral SDK is needed
to provide the services and operate the business; (ii) the type of personal
installed application information via Mintegral SDK collect and uploaded; and
(iii) whether we are subject to a legal, contractual or similar obligation to
retain the installed application information via Mintegral SDK (e.g., mandatory
installed application information via Mintegral SDK retention laws, government
orders to preserve installed application information via Mintegral SDK relevant
to an investigation, or installed application information via Mintegral SDK
that must be retained for the purposes of litigation or disputes).
9. Children
We ensure that we comply with the Children’s Online Privacy Protection Act
(COPPA). Publishers with apps directed to children under the age of thirteen
(13) must enable the COPPA settings when using the Mintegral Services. This
allows Mintegral to ensure that any persistent identifiers collect and uploaded
about Users of apps that are flagged as “child-directed” will be processed
according to the requirements of COPPA, including not being used to serve
behaviorally-targeted ads or track users for such purposes. In addition, we
will not knowingly collect and upload any other personal installed application
information via Mintegral SDK (such as the precise geo-location of Users’
devices) from Users of Apps that we know to be directed to children under the
age of thirteen (13).
If a parent or guardian becomes aware that his or her child has provided us with
installed application information via Mintegral SDK without their consent, he
or she should promptly contact us and we take reasonable steps to ensure that
such installed application information via Mintegral SDK is deleted from our
files.
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